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Life360 Launches Driver Protect


Today we are very excited to launch Life360 Driver Protect – a new subscription service that provides peace of mind to families on the road. The service uses your smartphone to automatically detect if you are in a serious accident and immediately contacts emergency responders and your family members. The service also delivers Safe Drive Reviews to subscribers, providing them with actionable safety insights about their driving habits.

The idea of Driver Protect developed as a result of Life360 feedback; families are concerned when their teens are on the road. Teen driving statistics are astoundingly unfortunate. released facts stating 16-year-olds have higher crash rates than drivers of any other age, and 56% of teens said they talk on the phone while driving. And according to the Center for Disease Control and Prevention, in 2013, six teens ages 16–19 died every day from motor vehicle injuries.

Comprehensive driver safety services used to only be available via in-vehicle hardware diagnostic systems. But we knew we could offer a solution with software instead of hardware. Through a partnership with Zendrive, the leading safety analytics company, we can give access to driver safety features to anyone with a smart phone and internet connection. To date, Zendrive has collected and analyzed 1 billion miles of driving data giving it unrivaled visibility into driver behavior and modern transportation patterns.

Our technology works in any vehicle, so families are no longer tethered to one car. This service protects every member of the Family Circle in a single subscription, and the features travel with everyone on their smartphones, providing peace of mind to families when their loved ones are on the road.

Life360 Driver Protect features:

  • Automatic Crash Detection and Emergency Response: Life360 Driver Protect automatically detects when a family member is involved in a serious accident. Our  trained advisors will immediately contact the member and ask if emergency responders are needed. If so, they dispatch services and provide the exact accident location coordinates while staying on the phone with the member until help arrives. Life360 advisors also contact members of the Family Circle to share that their loved one has been in an accident and provide the accident location.


  • Safe Drive Review: Family members can opt to receive safety insights about each drive taken by a loved one in their Family Circle, whether that person is the driver or a passenger. Insights include trip information on a map that shows duration and route, reporting on top speed, and instances of rapid acceleration, hard braking and cell phone usage.


  • Extended Roadside Assistance: Help is just a tap away. Drivers can contact Life360 24 hours a day, seven days a week for roadside assistance if they get a flat tire, require a tow, need advice when in a minor accident, or other car issues.


The subscription also includes features from Life360 PLUS:

    • Unlimited Place Alerts: Subscribers can set up unlimited Place Alerts to get notified automatically when loved ones arrive or depart locations like school, work and home
    • 30 Days of Location History: Thirty days of location history for everyone in the Family Circle is available to easily look back in time at the family’s comings and goings
    • Same Day Email Support: Even the littlest question is a big concern to us. When you contact our support, we’ll give you priority service and respond within 24 hours
    • Crime Hotspots & Alerts: Stay informed about local crime, including details about the incident (e.g. theft, burglary, vandalism), location, and resolution. You’ll also be able to see if registered sex offenders live in your neighborhood

Through the Driver Protect product, and specifically the Safe Drive Reviews, we hope to create a family of better, safer drivers. We recently conducted a survey of our users, and 82% of parents with teenagers said they worry about their teen’s safety when driving without a parent. With detailed information around phone usage, rapid acceleration and hard braking, families can have more focused conversations to review specific driving habits they can improve.

The Life360 Driver Protect subscription is now available in the U.S. and covers all members of the Family Circle for $7.99 per month or $69.99 per year. This is less than half the price of existing, comprehensive driving safety services.


The safe way to go Pokémon GO hunting

Pokémon GO is a gaming phenomenon, and it has opened up huge possibilities for AR (augmented reality) type games. For those who may not have heard yet, Pokémon GO is revolutionizing gaming by drawing millions of new players into the great outdoors. The premise of the game is to physically find and collect all the virtual pocket monsters (Pokémon), and to “be the very best” by battling their Pokémon against each other to control “Gyms,” which are sought-after contested spaces. You can collect special items at various points of interest only by physically being there, within feet, of these markers (called PokeStops).


It’s a whole new experience, and many people young and old are found gathering in plazas, parks, churches and schools across the country into the late evening hours.

It’s great to see kids actually wanting to go outside and explore their cities. But while the game draws people outdoors, it can also have a negative effect on the awareness of one’s surroundings, especially when your eyes are glued to the screen. Police departments across the country have started issuing safety tips for playing the game.

As a software test engineer at Life360 and a Pokémon GO player, it has been heartening to see our app used by quite a few families and among groups of friends as a way to stay connected and aware of their surroundings.


Life360 provides families and friends with a way to privately see each other’s location, know if they need help, and see threats around them. It’s free for iPhone and Android.

There are a few ways to use Life360 in conjunction with Pokemon GO. Once you have created a Life360 account, create a Circle for your family and a separate Circle for your friends who are playing Pokémon GO. Make sure everyone you invite to your Circle downloads the app and accepts your invite so you can see each other’s locations.

Slack for iOS Upload (4)

When a member of your Circle goes out hunting, try these safety tips in the Life360 app:

1) Add a Place to the location your friend or family member is headed. This uses Life360’s geo-fencing technology, so you’ll get an automatic alert when they arrive or leave that area.

2) Ask them to Check In when they arrive at a location they plan to stay. Then you can view easily on the map where they are, or set up a Places alert for that location and get notified when they leave.

3) As they move to other locations (such as a PokeStop with a Lure — an area where multiple Pokémon appear for 30 minutes), you can request a Check In when they arrive.

4) Use in-app messaging to share updates instantly with everyone in your Circle. Plan a meeting point to start your Hunt, or notify others in your group when you spot a rare Pokémon so they can rush to your location.


5) Parents can also create a Place alert for their home, to make sure their kids aren’t sneaking out without permission to play and to be automatically notified if that happens.

Aside from the safety benefits of using Life360 as a companion app to Pokémon GO, there are some other awesome uses we’ve discovered:

  • Use Life360 for what Pokémon GO lacks: a map where you can zoom and pan to view your favorite PokeStops and Gyms.
  • Add a Place pin to where you’ve battled your way to the top of a Gym. You can go back there later if you need to reclaim it.
  • Tell your friends where they can find Charmander, Pikachu, or Bulbasaur by dropping a Place pin in that location. They only show up in some areas and are very rare in others.
  • Check In at your favorite PokeStops, so you know when your team gets there so you can go back to the same places next time.
  • View all the places you’ve been hunting by pulling up your location history in Life360. Sometime’s it’s hard to remember where that hotspot is where you caught your best Pokémon for the night.
  • Want to achieve extra-elite expert-trainer level? Pokémon GO has already announced that they will release a new trading feature. Make a list of Pokémon you want or Pokémon you have up for trading. That list is automatically shared with your team. If each trainer makes their own trading list, you will be ahead of the game once the trading feature is released!

What apps are you using with your family and friends to make Pokemon Go Hunting better and more fun?

Major Life360 Updates! (3) new ways for busy families to feel safe, coordinate schedules, and stay connected

We’ve combined the most requested features with industry-leading Life360 location and safety tech into our largest update ever:

  1. Quick tap on “?” to request check-in.
  2. Quick tap on “heart” to say “glad you made it”.
  3. View current battery life for each device in your circle.
  4.  Still free! (Take a look at the new Life360 premium features)






Real Life360

Our hearts with 9 injured in Mon derailment in Sunol, CA. Relieved that passengers were able to use location to alert 1st responders. The Life360 family wishes all involved in the accident a speedy recovery.




After the devastation caused by Hurricane Katrina, the idea for Life360 was born from the realization that technology could have assisted response efforts and also allowed parents to better protect their families. 

Mobile technology has transformed how we communicate with one another and millions of families, caretakers, and member circles depend on Life360 multiple times a day to coordinate schedules, provide real-time location & automated place alerts, and connect us with those most important to us.  


Piper Teams Up With Life360 To Bring You ‘Smart Arming’

smartarmingPiper users are always looking for smart and efficient ways to protect their families and we at Piper are constantly researching and implementing improvements to make the Piper home security system better. Over the past few months we have introduced a slew of new products — including water sensors and connected light bulbs available through our Marketplace — that allow families to customize their Piper systems exactly to their needs. But there was still one thing missing: how to extend that security beyond the home.

That’s why we’re really excited to announce that we’ve teamed up with Life360, the premier family networking app, to secure Piper users in and out of the home with what we’re calling “Smart Arming.” With Piper and Life360, knowing that your home is safe as people in your Life360 circle come and go is now simple and easy to do.

Piper and Life360’s “Smart Arming” technology will be seamless for users. Piper notifies users when their systems are unarmed and no family members are detected in their homes through Life360’s geofencing technology. Users then simply tap the notification on their mobile device’s lock or home screen to set Piper to “away” mode, automatically arming their security device without having to open any apps. It is as simple as a tap of a button; you know that your home and family is safe while you are away.

We are proud to be revolutionizing the connected home alongside Life360, and we hope that you enjoy Piper and its customizable features as much as we’ve enjoyed creating it for you!


By Jason Domangue – VP of Piper Marketing, Icontrol Networks


When It’s More than Just a Bad Mood

teens and mental healthMay is Mental Health month, so we invited Yolanda M. Gordon from Lesser Known Feats of Awesomeness to post about her daughter’s story.

This is an important topic that we all need to pay attention to in our children and loved ones.

She was thirteen when she began to spiral and I did not recognize the signs.  Her moods were all over the place and at first as a mom, I thought that it was just her being dramatic.  She in fact is a teenage girl and learning to navigate the eighth grade, friends, and boys.  Teens are prone to mood swings, correct?  My daughter came home from school one afternoon and informed me that she wanted to kill herself.  My whole world shattered.  This once lovely beautiful child was now deciding that she wanted to destroy the life I carried for nine months.  The baby that I rocked to sleep at night no longer wanted to live.  It was shocking because she went to bed a normal child and woke up someone different.

According to NAMI, the National Alliance of Mental Illness, 11% of teens have been diagnosed with a mood disorder, including my daughter.  Suicide is the third leading cause of death for individuals from age 10-24 and 90% of the individuals that commit suicide had an underlying mental illness.  As a parent, I wanted to believe that my daughter was not crying out for help, but was crying for attention.  She was looking for attention from me because her brother and sister, who are both on the Autism Spectrum, were getting all the attention that she was not.  She became a person I no longer recognized and I agonized over her waking up every morning and of what she would do if she did not go to sleep at night, to include sneaking out of the house.  I would pray that she would go to sleep at night so I could rest my brain, but I never fully rested because I worried about her and her actions, and how they could affect her future.

The tipping point for us was when my daughter cut her arm.  Cutting is a form of self harm and when I unwittingly scheduled an appointment for her with a pediatrician for a flair in her eczema, we found the cuts on her left arm, each had a meaning, and she ended up in a mental health emergency room for observation over night.  I felt powerless and I felt as thought I had fallen down the rabbit hole.  I didn’t know what to do.  I couldn’t help my daughter.  I couldn’t reach her and I felt as though I had failed as a parent.  Autism I knew, mental health I did not.

She began to get treatment after she left the mental health emergency room and saw a counselor once a week.  I missed the signs of what was going on with her the entire time.  She was angry at her father about our divorce, she was looking for a father in any boy that would pay her some attention, depressed, and did not know how to express how she was feeling and the only way she could let me know she was suffering was by saying that she wanted to kill herself.  In my suffering, instead of comforting her and trying to find a way to help her, I did what I knew to do, rationalize with her, which does not work.  Anything would set her off and she was a ticking time bomb until she was put on the right medication cocktail.

I missed the signs, but I hope that my story can help your child before he or she gets too far out of your reach.  The important thing is to recognize the signs:

  • If your child feels very sad or withdrawn for more than 2 weeks (i.e. crying regularly, feeling fatigued, feeling unmotivated).
  • Trying to harm or kill oneself or makes plans to do so.
  • He or she is out of control, exhibits risk-taking behaviors that can cause harm to self or to others.
  • If he or she is suddenly overwhelmed by fear for no reason, sometimes with a racing heart, physical discomfort, or fast breathing.
  • When he or she is not eating, throwing up or uses laxatives to lose weight and they have a significant loss or gain of weight.
  • Severe mood swings that cause problems in relationships.
  • If they have repeated drug and alcohol use.
  • Drastic changes in behavior, personality, or sleeping habits (as in wakes up early and acts agitated).
  • Extreme difficulty in concentrating or staying still that can lead to failure in school.
  • Intense worries or fears that get in the way of daily activities like hanging out with friends or going to classes.

Talk to your pediatrician, get a referral to a mental health professional, ensure that you work with the school about what you are seeing at home and keep the lines of communication open, and connect with other families that are experiencing the same struggle.  Do not go it alone.  Find a local NAMI support group if you do not personally know someone that is experiencing what you and your child are experiencing.  I would also suggest talking to a counselor as well.  While your child is getting help, you should to.  I felt guilty that my daughter was behaving the way she was, but when I started talking to a counselor, I began to understand that her condition was not my fault.  Being a teenager is difficult, adding mental illness into the mix makes it worse.  Listen to your child, listen to your gut, and recognize the signs before it’s too late.



Why I gave my son a cell phone at 10 years old

hand holding phoneWe are excited to have guest poster Lucinda Watrous, sharing why she and her husband decided that ten was the right age to give their son his first cell phone.

As we shared on our Age of Independence survey, only 13% of surveyed parents thought that 7-10 was the right age for a first phone (11-14 years old made up the majority, with a total of 64% of responses) Today, Lucinda is sharing why they chose this age to get their son his first phone.

My son, who is now 11, got his first cell phone on his 10th birthday. Lots of people told me it was too soon – but let me tell you why, and how well it’s worked for us, and hopefully, you’ll agree with me.


For a year, we had a house phone through our cable company. It was part of a bundle that included TV and Internet, too, for about $100 a month. At the end of that year, the price of the bundle went up to $130, $30 of which was the phone.

Nobody ever called the house. When it rang, it was either a telemarketer blatantly breaking the Do Not Call List rules, a bill collector for someone who used to have the number, or a wrong number. If the caller wanted us, they called either mine or my husband’s cell phone… and the boy used my phone number to give to friends, since I work from home.

After some thought and some budget analysis, I realized it was $20 cheaper a month to just get the boy a line on our cell phone plan. We knew that he’d eventually be staying home alone, albeit for short periods of time, and only during daylight hours, but we needed him to have a line of communication to us.

Lessons in Responsibility and Trust

At 10 years old, you’re finally double digits, and you’re begging Mom and Dad for some trust. For us, a $20 flip phone was the perfect way to allow him to show us how responsible and trustworthy he could be.

We set some ground rules:

    • Phone goes with you to school (allowed where we are) but stays in bookbag during school hours.
    • Phone stays with Mom and Dad at night, so we know you’re sleeping and not texting.
    • Every phone number dialed must be in the contacts, and must be approved by either Mom or Dad.
    • If you get a call from a number you do not know – do not answer it. Tell Mom and Dad as soon as possible. Do not check the voicemail from unknown numbers unless Mom or Dad is present and can tell you what to do.
    • You lose it or break it, you pay for another one yourself.
    • Mom or Dad can go through your phone any time without warning. If you clear your call logs or text messages, you must let us look through them first, then tell us you’re doing it, so we don’t accuse you of hiding something.
    • We will look through the call log on the phone bill and question you if we see something funky.
    • Break the rules, lose the phone. It’s not yours. It’s on loan.

Over the course of a year he followed all the rules. He lost the phone once because it fell out of a pocket on some new pants he’d never worn before. He came in from school immediately and told me what happened. I called his phone. The bus driver answered, and said he’d keep the phone safe. Thankfully, a student turned it in. Since it was the last day of school before Spring Break, his punishment was going without the phone until he went back to school.

The Smartphone Upgrade

Right before he turned 11, we changed carriers to save money. I wasn’t really ready for him to get a smartphone, but since we opted for a carrier where there were no free phones (everyone pays the same price for the phone regardless) it again, made financial sense (there aren’t really many “dumb” phones left out there) and gave him another chance to show responsibility and trust.

While his dad and I opted for the Galaxy S5, he said he wanted a Windows Phone (and he wasn’t getting a top-of-the-line smartphone anyway). I bought his phone outright, a refurb, for $50 – the cheapest phone available at the time.

We again, sat down and set some ground rules, but since the phone knows he’s under 13, and our carrier has tools, too, it’s been a little easier. Features like Cortana are not usable because of his age, through Microsoft. I’ve got Internet filters on his phone via our carrier, and there’s no way for him to bypass them.

In addition to the rules we already had in place:

  • We no longer keep the phone at night, but you use your phone’s alarm to wake yourself in the morning and get ready for school. Mom’s done being your alarm. (I have an alarm set, and if he doesn’t notify me he’s up at a certain time, I can go wake him, but I haven’t had to yet.)
  • No app downloads without prior approval.
  • No paid app downloads at all, unless you get prior approval and give me the money from your allowance.
  • No using data off Wi-Fi without permission.
  • You can lock your phone, but Mom or Dad must know the code to unlock it.

He’s had the smartphone for almost four months, and he’s followed every rule. It’s been great for all of us.

Do your kids have a cell phone? If not, what age will you give them one?

Spring cleaning tips for your digital devices

digital spring cleaningLots of people take advantage of this time of year to declutter the house, air everything out after the long winter, and get everything clean and fresh for spring. Well, the same applies to your devices, and this is a great time to do just that. We’ve got a few suggestions of things that you can do to help keep your devices running great and clearing up space.

Computer (Laptop/Desktop)

  • Actually clean the hardware! Get a can of compressed air and clean between the keys of your keyboard, buy some wipes or spray cleaner that’s made for electronics. It’s tempting just to use your standard glass or surface cleaner, but do you really want to risk damaging your valuable computer with the wrong chemical?
  • Make sure all the connectors are tight and secure; Take that compressed air and clear out connections, make sure everything is plugged in tight.
  • Check for software updates and run anything that should be updated; also see if there are any applications or games you aren’t using anymore, and uninstall them.
  • Back up your photos and important documents! This should be something that you do on a regular basis, but if you don’t, now is the time to start! You can set up cloud-based storage that will automatically back up for you, every few days or so, or buy an external hard drive and use that back everything up. We can’t stress the importance of this enough.
  • Organize your files and folders. Do you tend to accumulate files on your desktop, even though there are things you don’t need, or that could be stored elsewhere? A nice clear desktop will help keep you focused on the task at hand, and you’ll save time looking for the things you need.

Mobile Tech (Phone/Tablet)

  • Use those wipes or spray you got for your laptop and clean the screen really well; chances are, you don’t even realize how grubby it is until you really clean it off.
  • This is also a good time, as long as the screen is clean, to apply a protector to it. You can pick them up online or at an electronics retailer, and it’ll help protect the screen from cracking.
  • How about a new case? If you tend to drop your phone, or have kids who ever use it, go for a really protective one that will keep it safe and secure. If you aren’t as worried about that, go for pretty! Your favorite color, sparkly crystals, sports teams… the options are endless!
  • Remove all those apps you don’t use anymore; there are probably games you don’t play, or you already finished. They’re just taking up space.
  • Back up your photos! Save them to a safe location and then free up space on the device. It’s also a good time to go through and delete the bad photos, or just select your favorites from those 37 picture bursts you made while trying to get the perfect selfie.
  • Clear the cache of apps; there are some apps that take up more and more space as they create cache files, and the only way to make them smaller again is to delete and reinstall them. On an iPhone, you can see what’s taking up how much room by going to Settings > General > Usage > Manage Storage. Some things, like Music and Photos, will be huge but that’s because those files take up a bunch of space. Other things *cough Facebook cough* just grow and grow, so deleting and reinstalling will get rid of that bloat for you.

How often do you clean up your digital life? Did we miss any tips you love?

Life360 families and the age of independence

Times have changed a lot since today’s parents were children, there’s no doubting that. There was an article floating around a while back, with a “First Grade Readiness Checklist” that had been published in 1979. Several of the items were pretty simple and to be expected of today’s first graders, like the ability to tell left from right, or to count out ten pennies. Some of the things, however, are a little more controversial in how different they are from today (like how many baby teeth the child has lost) but there was one that especially caused conversation:

Can he travel alone in the neighborhood (four to eight blocks) to store, school, playground, or to a friend’s home?

Can you imagine, in 2015, a parent letting their six-year old walk 8 blocks to the store? It’s just not how things are done any more, because times are different.

We recently surveyed more than 3,000 Life360 users (Chosen based on US location, Circle Admins, who have used the app for 90+ days) and found some things that we find interesting about families today.


How does your family compare to our findings? Is there anything here that’s surprising to you?

We’re hosting a #Life360FamilyChat Twitter party, tomorrow, April 7, at 5PST/8EST. Click here to RSVP, and follow the hashtag to join in!


iOS follow-up for our users

Dear Users,

We wanted to update those of you who experienced the bug this weekend which sent a message asking you to sign up for our Premium offering. As part of the fix for that issue, we disabled our Premium sign ups temporarily. We have a fix, but in order to turn Premium back on, we ask that you take a few minutes to upgrade all iOS devices to the latest version (9.1.1).

We truly appreciate your patience and apologize for any inconvenience this has caused.


The Life360 Team