Virtual classes and hangouts. Video gaming with friends. Scrolling social apps. These days, kids are spending way more of their time not only inside, but online — which unfortunately increases the risk of encountering cyber threats. To help protect your family’s digital presence, we’ve partnered with IdentityForce, the leader in identity theft protection with over […]

<img src='https://images.ctfassets.net/nywvtjnh7p05/wp_media_32460/81df7dbf29fa3bc134a6c9e37e062450/HeaderImage_ProtectYourKidsOnline.jpg' alt='[Blog] Screen Time Safety Tips' title='[Blog] Screen Time Safety Tips' />Virtual classes and hangouts. Video gaming with friends. Scrolling social apps. These days, kids are spending way more of their time not only inside, but online — which unfortunately increases the risk of encountering cyber threats. To help protect your family’s digital presence, we’ve partnered with IdentityForce, the leader in identity theft protection with over 40 years of experience. Here are some of their top tips for safe scrolling.Stay in the know.Talk to your kids about who they’re talking to online. Open communication between you is key, so no hackers or predators can slip through the online cracks and access your family’s info.Update security settings.Put together a list of the different apps your kids use, and make sure to update the security settings for each one. Each app has individual settings, so you can make sure the apps your kids use have the right settings  in place to help them stay safe.Keep it in the open.Encourage your kids to keep their computers in common areas, so there’s less chance of something unsafe happening behind closed doors. This can also cut down on cyberbullying or unsafe use of apps and websites.Play games together.Multiplayer online games are super popular right now. Take time to play them with your kids, so you can familiarize yourself with the places where your kids interact with others online. (Bonus: more fun family time!)Cool it on the screens.With the increased amount of time spent in front of screens, breaks are definitely needed! ZenScreen is an app to <a href='https://www.life360.com/blog/reducing-childhood-screen-time/' target='_blank' title='Avautuu uuteen välilehteen'>help limit screen time</a>, so you and the whole family can unplug. Plus, you can categorize every app to set specific usage times. Learn more about ZenScreen <a href='https://www.life360.com/blog/life360-acquires-leading-screen-time-app-zenscreen-unveils-enhanced-benefits/' target='_blank' title='Avautuu uuteen välilehteen'>here</a>.Get social.You might already be a Facebook, Twitter, or Instagram pro. But it’s good to familiarize yourself with apps kids love, like TikTok — where hackers have been posting false content into users’ feeds. Make sure you know what these different apps are, so you and your kids can have an open dialog and they can continue to scroll safely.As we all continue to spend more time online during these unprecedented times, it’s important to know how to protect yourself from not just cyber threats, but the online scammers capitalizing on COVID-19. For more information about how to keep you and your kids safe online, visit IdentityForce.com.

To help protect your family’s digital presence, Life360 has partnered with IdentityForce. Here are some of their top tips for safe scrolling.

Screen Time Safety Tips for Kids and Parents | Life360

Resources

Heads up: Our top tips for safe screen time.

Researching and finding information online can often help put us all at ease during these unprecedented times. But some scammers know it — and they’re capitalizing on COVID-19. Fortunately, it’s easy to protect yourself when you know what to look for.To help, we’ve partnered with IdentityForce, the #1-rated identity theft protection provider, to keep your […]

<img src='https://images.ctfassets.net/nywvtjnh7p05/wp_media_32346/8595533fa2adef92ab4c87011a94e3f3/HeaderImage_CovidDigitalScam.jpg' alt='[Blog] COVID-19 Scams' title='[Blog] COVID-19 Scams' />Researching and finding information online can often help put us all at ease during these unprecedented times. But some scammers know it — and they’re capitalizing on COVID-19. Fortunately, it’s easy to protect yourself when you know what to look for.To help, we’ve partnered with IdentityForce, the #1-rated identity theft protection provider, to keep your family’s digital info safe. We’ve put together a list of the top COVID-19-related digital scams so you can steer clear of anything shady and scroll with confidence.Fake websitesKeep an eye out for fake websites that may try to collect your credit card, address, and medical information by pretending to request donations, sell face masks and other protective supplies, or offer important information related to COVID-19. Until you can confirm a site is legit, avoid entering any of this info.If you think you entered your info into one of these sites, don’t panic. Report any false purchases to your credit card immediately and keep a close eye on any explanation of medical benefits you receive to make sure they’re real.Phishing and vishingEmails, texts, and voicemails with alerts may actually be scams. If phone calls request your personal or medical information, just hang up. Avoid clicking suspicious links that might contain malware — software that’s specifically designed to damage or gain access to your computer. Be on the lookout for emails that:<ul><li>Insist you act now</li><li>Include a request for personal, financial, or medical information</li><li>Direct you to open attachments and click on links</li><li>Start with a generic greeting</li><li>Have spelling and grammatical errors</li></ul>Spoofed government and health organization communicationsBe wary of direct messages from government and health organizations like the World Health Organization (WHO) and Centers for Disease Control and Prevention (CDC), as they’re not likely to reach out to individuals. Some of these fake messages ask you to visit a <q>protected</q> site to view safety tips — which requires you to set up an account with your personal info. Others may try to trick you to open attachments, or send you to fake websites asking for financial details. One example of this is a call, text, or email requesting your personal information to receive your $1,200 stimulus check. Avoid giving your bank account number, PayPal, Social Security number, or any other personal information to any of these sites.Always make sure to check facts directly from legitimate government organizations, like:<ul><li>Centers for Disease Control and Prevention (CDC) – <a href='https://www.cdc.gov/' target='_blank' title='Avautuu uuteen välilehteen'>https://www.cdc.gov/</a></li><li>World Health Organization (WHO) – <a href='https://www.who.int/' target='_blank' title='Avautuu uuteen välilehteen'>https://www.who.int/</a></li><li>U.S. Food and Drug Administration (FDA) – <a href='https://www.fda.gov/home' target='_blank' title='Avautuu uuteen välilehteen'>https://www.fda.gov/home</a></li><li>Federal Trade Commission (FTC) – <a href='https://www.consumer.ftc.gov/' target='_blank' title='Avautuu uuteen välilehteen'>https://www.consumer.ftc.gov/</a></li><li>U.S. Securities and Exchange Commission (SEC) – <a href='https://www.sec.gov/investor/alerts' target='_blank' title='Avautuu uuteen välilehteen'>https://www.sec.gov/investor/alerts</a></li></ul>Miracle cures or vaccinesAt this time, the Federal Trade Commission (FTC) and the U.S. Food and Drug Administration (FDA) warn there are <q>no vaccines, pills, potions, lotions, lozenges, or other prescription or over-the-counter products available to treat or cure coronavirus.</q> Make sure not to trust unsolicited messages that promise a cure. Additionally, miracle health claims — health-related products and treatments that promise quick cures — are not only dangerous and ineffective, but can also be used to commit medical identity theft. Make sure all medical advice and treatment is directed by a medical professional.Fake job postingsPeople are job hunting, which means fake job postings are on the rise. These are created to trick job seekers currently unemployed or forced to take time off during COVID-19. There are two different fake postings you might see:<ul><li>Coronavirus <q>relief charities</q>: A fake <q>non-profit organization</q> you apply to, which asks for your own account to process donations made to the charity. They then transfer the money into their own account, which makes you liable for money laundering.</li><li><q>Crisis-related medical work</q>: Fake job listings for growing needs in the medical community due to COVID-19. These may ask for your Social Security number or bank account information.</li></ul>Travel scamsYou may have noticed flight and cruise deals. But just remember that if an offer seems too good to be true, it might be. Here’s how to make sure you’re actually booking that dream trip:<ul><li>Book directly through an airline or hotel website</li><li>Look at the company’s cancellation policy before you submit payment</li><li>Read the fine print in the travel insurance policy</li></ul>For additional information on how to protect yourself against digital scams, visit IdentityForce.

Unfortunately, online scammers are capitalizing on COVID-19. Fortunately, it’s easy to protect yourself when you know what to look for.

Tips for Avoiding COVID-19 Scams | Life360

Scroll safely: Avoid the top COVID-19 digital scams.

The CDC now recommends that we all wear cloth face masks in public to help protect ourselves and others. Rather than buy online, your family can make them at home with supplies you already have — even if you don’t sew! The no-sew bandana face covering: Materials you’ll need 1 bandana, or square cotton cloth […]

<img src='https://images.ctfassets.net/nywvtjnh7p05/wp_media_32182/65f211e175cf472e63eed7a2e80b957a/HeaderImage_MaskeAMask.png' alt='[Blog] At Home COVID Masks' title='[Blog] At Home COVID Masks' />The CDC now recommends that we all wear cloth face masks in public to help protect ourselves and others. Rather than buy online, your family can make them at home with supplies you already have — even if you don’t sew!<h3>The no-sew bandana face covering:</h3>Materials you’ll need<ul><li>1 bandana, or square cotton cloth approximately 20” x 20”</li><li>2 rubber bands or hair ties</li></ul>How to make it<ol><li>Fold the bandana in half.</li><li>Fold the top part down.</li><li>Fold the bottom part up.</li><li>Place rubber bands or hair ties on either end, about 6” apart.</li><li>Fold each side to the middle of the bandana and tuck.</li><li>Place the rubber bands around your ears.</li></ol><hr/><h3>The no-sew, quick cut T-shirt face covering:</h3><img src='https://images.ctfassets.net/nywvtjnh7p05/wp_media_32193/44b339df30ece9a2621292535035e07b/ca-times.jpg' alt='[Blog] How to Make COVID Masks' title='[Blog] How to Make COVID Masks' />Image via Lisa Boone from the <a href='https://www.latimes.com/lifestyle/story/2020-04-21/how-to-make-a-coronavirus-mask-out-of-a-t-shirt' target='_blank' title='Avautuu uuteen välilehteen'>LA Times</a>.Materials you’ll need<ul><li>T-shirt</li><li>Scissors</li><li>Need a little measuring guidance? Print out our <a href='/fi-fi/wp-content/uploads/2020/04/MaskTemplate_T-shirt.pdf' target='_self'>template</a>.</li></ul>How to make it<ol><li>Measure 7”-8” from the bottom of your T-shirt and cut.</li><li>Cut into that section about 6”-7” to form your face ties.</li><li>Tie strings around your neck, and then over the top of your head.</li></ol><hr/><h3>The sewn face mask:</h3>Materials you’ll need<ul><li>2 10” x 6” rectangles of cotton fabric (Use tightly woven cotton, such as quilting fabric or cotton sheets. You can also use T-shirt fabric.)</li><li>2 6” pieces of elastic (or rubber bands, string, cloth strips, or hair ties)</li><li>Needle and thread (or bobby pin)</li><li>Scissors</li><li>Sewing machine</li><li>Need a little measuring guidance? Print out our <a href='/fi-fi/wp-content/uploads/2020/04/MaskTemplate_SewnCloth.pdf' target='_self'>template</a>.</li></ul>How to make it<ol><li>Stack the 2 10” x 6” rectangles of cotton fabric on top of each other. You’ll sew the mask as if it was a single piece of fabric.</li><li>Fold over the long sides ¼” and hem. </li><li>Fold the double layer of fabric over ½” along the short sides and stitch down.</li><li>Run a 6” length of ⅛”-wide elastic through the wider hem on each side of the mask. These will be the ear loops.</li><li>Use a large needle or a bobby pin to thread it through. Tie the ends tight.</li><li>Gently pull the elastic so the knots are tucked inside the hem. Gather the sides of the mask on the elastic and adjust so the mask fits your face.</li><li>Securely stitch the elastic in place to keep it from slipping.</li></ol>TIP: Don’t have elastic? Use hair ties or elastic head bands. If you only have string, you can make the ties longer and tie the mask behind your head.<hr/><h3>Some more helpful face mask tips and FAQs:</h3><ol><li>Wash your hands for 20 seconds with soap and water before putting on your mask.</li><li>Make sure your face mask covers your mouth and nose, and fits snugly but comfortably against the sides of your face.</li><li>Avoid touching your face while you’re wearing a face mask.</li><li>Grab your mask by the straps or back to remove it (not from the front) and then immediately wash your hands.</li><li>Wash the mask immediately to avoid contaminating your belongings.</li><li>The CDC advises the use of face masks in public settings where it is difficult to maintain social distancing, such as grocery stores and pharmacies.</li><li>Face masks are also recommended to help slow the spread of the virus and help people who may have it and not know they are transmitting it to others.</li><li>The CDC recommends not purchasing surgical masks or N95 respirators, as they should be saved for healthcare workers.</li></ol>For more information from the CDC about learning how to slow the spread of COVID-19 using cloth face coverings and masks, click <a href='https://www.cdc.gov/coronavirus/2019-ncov/prevent-getting-sick/diy-cloth-face-coverings.html' target='_blank' title='Avautuu uuteen välilehteen'>here</a>.Disclaimer: Cloth face coverings should not be placed on young children under age 2, anyone who has trouble breathing, or is unconscious, incapacitated, or otherwise unable to remove the cloth face covering without assistance.

The CDC now recommends that we all wear cloth face masks in public to help protect ourselves and others. Rather than buy online, your family can make them at

Facing it together: How to make CDC-approved masks at home - Life360

Facing it together: How to make CDC-approved masks at home

After nearly 20 years as CEO, Life360 Co-founder Chris Hulls 
shares a personal letter on Lauren Antonoff’s promotion to CEO 
and his transition to Executive Chairman.

To Life360’s team, our investors, and whoever else has been following our journey, With the full support of the board, I’m excited to announce that after nearly 20 years of leading Life360, I’m promoting Lauren Antonoff to CEO and taking on the role of full-time Executive Chairman. <img src='https://images.ctfassets.net/nywvtjnh7p05/4NW3JmwD5jGphO5aqY25US/febe88e6b0eb44560af0696725e39d65/chris-lauren-blog-image.jpg' alt='chris-lauren-blog-image' title='chris-lauren-blog-image' /><table><tr><td></td><td>(Lauren and me, this Sunday at my house, with our dogs, testing out the new pet trackers.)</td><td></td></tr></table>This was a challenging note to write. Moments like this come with a lot of pressure to sanitize the message and speak only in superlatives, but my brain isn’t wired that way. I disdain corporate speak and owe more than the standard <q>I want to spend more time with my family and Lauren is a great visionary product-centric strategic operator.</q> (I do, however, want to spend more time with my family, and Lauren is, in fact, a great visionary product-centric strategic operator.) I’ve never overhyped or played into the Silicon Valley kool-aid-drinking tech bro stereotypes. That’s probably why I never made a <q>30 Under 30</q> list… and also why I avoided the often corresponding securities fraud. Comms wrote me a draft. Legal wanted to chime in too. A lot of people had advice on what to say. But I ignored it and decided to share my own thoughts without talking points or filters, in this single message to anyone who wants to read it. When I turned 40 two years ago, I told the board I planned to transition as CEO before I turned 45. I also publicly shared that I expected to have another chapter at some point. So this shift isn’t sudden; it’s something I’ve been very intentional about. And I made it clear this would only happen when the company, the team, and I were all ready. This day has come, sooner than expected, because I’m confident Lauren is ready to take my place. The results she’s driven over the last year make that clear. Under her leadership, we’ve brought in exceptional new talent and leveled up the team we already had. Our organization is stronger than it’s ever been at every layer. We’re moving faster while maintaining quality. Marketing is on fire. International is taking off. Our brand has never been stronger. And we’re becoming highly profitable. On the topic of team, it’s a truism that nothing is more important than your people. Rather than call out a few and miss many, I’ll highlight the areas where our team has made parts of me obsolete. I no longer have to stay up at night worrying about location bugs, you’re ahead of me. I don’t need to be the one pushing us to lean into danger—look at how bold our new marketing campaigns have been. I don’t have to challenge systems and processes constantly—we now have people who bring real balance to the table. I don’t have to call BS on low-quality work—craftsmanship is getting elevated every day. I don’t have to stress about standards or hard decisions—we’re aligned on building a world-class team, and we’re doing it. So if things are going so well, why don’t I just stay CEO? I’ve always had a tendency to share the complete picture, not just the highlights. That probably cost me at times, especially in fundraising, but over the long run, it’s built credibility. People know I mean what I say. The honest truth is that my brute force style got results and still can, but being the backstop of last resort, 24/7, year after year, comes with a constant weight. After nearly two decades of being the last line of defense, I feel it more than I used to. There are parts of the CEO role I love that fuel me, and parts that drain me. When I’m running on empty, everything suffers. This move lets me focus on the work that plays to my strengths and delivers the highest impact for the company. But the CEO role needs someone who is all in on every aspect of it, every single day, and that’s Lauren. She leads in a way that brings out the best in people. She knows how to hire exceptionally well, set a high bar, and use process without overdoing it. When it comes to our users and long-term vision, we’re completely aligned — but in other ways, we’re polar opposites. The challenges that wear me down at this scale are exactly the ones that fire her up. She’s fresh, relentless, and loves the work. I can call her at midnight to talk Life360, and she’s not just available, she’s energized. We also click in a way that makes product work a joy. I’ve always had that with my co-founder Alex, and now I have it with Lauren too. In many ways, she’s a spiritual late-stage co-founder. We spar, challenge each other, and sharpen ideas, and we have a lot of fun doing it. Some of our biggest wins over the past year have come out of these sessions, often from initiatives she’s brought to the table. She’s not just a COO who executes my vision; she’s a creative force in her own right. I hope one day we can be like Jeff Weiner and Reid Hoffman at LinkedIn, one of those leadership duos people point to as a model for how to scale and evolve a company. Much of what’s launched this year, and what’s still to come, has her fingerprints all over it. By moving to Executive Chairman, I’m focusing on the parts of the job that give me the most energy and impact: strategy, high-stakes projects, product deep-dives, and key relationships. Over the past year, we’ve essentially tested this setup — Lauren took on more CEO responsibilities while I stepped back from daily operations and leaned into an outward-facing role — and the results speak for themselves. And, because this transition has in many ways already happened, most people on the team won’t notice much of a change, if at all. After nearly two decades here, I’ve seen almost every idea before, along with the mistakes we made trying them. My job now is to make sure we learn from that history and keep everything tied to the bigger arc of where we’re going, all while staying true to our Member Bill of Rights. Thinking multiple steps ahead is what I do best, and Lauren and I are fully aligned on where we’re headed. If she ever needs a pit-fighter, I’ll be here to tussle — whether that’s taking on patent trolls, bottom-feeding class action lawyers, causing trouble on TikTok, or injecting a little crazy in a way only a founder can. Just for fun, here’s a <a href='https://assets.ctfassets.net/nywvtjnh7p05/38jcdGGjm6424r58pEJlbv/9d5397ddcc0ea9469d20504c86319b9c/Life360_Executive_Summary_-_2008.pdf' target='_blank' title='Avautuu uuteen välilehteen'>seed pitch</a> I made in 2008. I’d give myself 9.5/10 for vision and 2/10 for execution. Half the initiatives we’re planning for next year were already in that old document. They just took 10x the time and 100x the money compared to what I expected as a then-naive entrepreneur. Better late than never! Life360 has been my life’s work, and that’s not changing. This move simply formalizes what’s already true: I’m shifting into a role that reflects where I am now and lets me keep contributing in a meaningful, sustainable way. With that, I’m excited to officially welcome our new CEO, Lauren Antonoff, as the leader for this next chapter. She’s already made a huge impact, and I have full confidence in where she’ll take us next. I’ll be right alongside her, continuing to push the vision forward. Together, we’ll focus on making Life360 the family super app that puts us alongside Facebook, LinkedIn, and other network giants. There is a real shot we can make this happen. Chris

After nearly 20 years as CEO, Life360 Co-founder Chris Hulls shares a personal letter on Lauren Antonoff’s promotion to CEO and his transition to Executive Chairman.

  Chris Hulls Reflects on Transitioning to Executive Chairman of Life360

Life360

Transitioning to Life360’s Executive Chairman

Chris Hulls on the CEO Transition

As economic anxiety rises, Americans are cutting back—but not on everything. A new national survey by Life360 reveals how people are reprioritizing in what we call the Anxiety Economy.

Amid inflation, tariffs, and concerns about AI-driven job loss, consumers are feeling increasingly uneasy about their financial future. To better understand how Americans are responding, Life360 conducted a national survey of 1,000 U.S. adults to explore current economic sentiment and spending decisions. The results show a clear emotional undercurrent: 71% of Americans feel economically vulnerable, and two-thirds describe the economy as <q>uncertain.</q> That unease is growing; 64% say their anxiety has increased since the start of the year.  While 65% report cutting back on spending, the bigger shift is in how people are choosing to spend. Many are moving their money toward comfort and peace of mind, redefining what counts as essential in today’s economic climate. <img src='https://images.ctfassets.net/nywvtjnh7p05/4JxE4NtwbzWiNnbI7VXlRD/350619175f4f7a9aa41b05d08863947a/Asset_2.jpg' alt='Asset 2' title='Asset 2' /> What is the Anxiety Economy?  The findings point to an emerging trend described as the Anxiety Economy, a shift where people are making emotionally driven trade-offs and holding onto the tools that help them feel safer, more in control, and less anxious. <q>Uncertainty is quickly emerging as the economy’s buzzword for 2025,</q> says Life360 economist Aaron Terrazas. <q>Over one in three Americans report that they have experienced uncertainty or difficulty at work recently – a figure that is even higher among younger Americans. In moments of elevated economic uncertainty, the premium on security increases: Investors seek safe assets, businesses prioritize safe investments, and families double down on peace of mind. The Anxiety Economy surges during these historical moments when risks are elevated and the future feels cloudy. As economy-watchers have seen repeatedly over the past few years, shifting vibes take on a life of their own – and have very real downstream consequences for where households spend and how businesses invest.</q>  The New Spending Hierarchy When asked to evaluate nine everyday expense categories, consumers said they’re most likely to cut back on dining out, online shopping, travel, and tech gadgets, with streaming services not far behind. But one category stood out: safety and security services, including features like emergency alerts for loved ones, home security notifications, and digital threat protections. It was the only expense where people were more likely to say they’re investing more (21%) than cutting back (20%). That puts safety ahead of categories like education and even fitness and wellness subscriptions when it comes to what people are protecting. In fact, Life360 found that nearly  8 in 10 Americans are more likely to invest in safety during times of turmoil, and that peace of mind is driving real trade-offs. <img src='https://images.ctfassets.net/nywvtjnh7p05/6J0YuBX0N5FwrHkKXGTpQg/d7ffaa3ecbf733775dcb31dbce33243e/Asset_1.jpg' alt='Asset 1' title='Asset 1' /> <q>High inflation over the past few years, plus the fear that inflation could remain high or even reaccelerate in the coming months, is prompting families to take a closer look at their budgets,” says Life360 economist Aaron Terrazas. “Whenever the economic outlook has darkened, Americans have prioritized needs over wants. But the details of what types of spending fall into the needs bucket, and what falls into the wants bucket, evolve with each new generation.</q> <img src='https://images.ctfassets.net/nywvtjnh7p05/11BYX5M8mZ9YyFnQCS3YI7/b439c7b4700b8d3c28b2a221f9ec72c2/Asset_3-v2.jpg' alt='Asset 3-v2' title='Asset 3-v2' /> A Generational Divide: Safety vs. Self-Care What Americans prioritize isn’t just shifting — it’s splitting along generational lines. When asked to rank their spending priorities after covering essentials like food and housing, Gen Z and Millennials consistently placed safety and security at the top, while Gen X and Baby Boomers prioritized health and wellness instead. <q>Research shows that our formative economic experiences shape our long-term attitudes toward risk and uncertainty,</q> said Terrazas. <q>The long echoes of pandemic-era uncertainty are clear in generational divides when it comes to what people prioritize in an uncertain world.</q> In short, younger generations aren’t just tech-native — they’re anxiety-native, and their spending reflects it. Consumers Rethink Their Subscriptions  Apps and subscription services are among the most popular discretionary spending categories, with 94% of Americans paying for at least one. The average monthly spend on apps sits around $73 for individuals and $96 for parents. However, those surveyed also expressed a desire to cut their app subscription budget by at least 23% (for individuals) and 31% (for parents). But even as many look for ways to cut back, certain types of apps are emerging as the most protected, with safety tools and streaming services tied for first place. <img src='https://images.ctfassets.net/nywvtjnh7p05/25q9SBAY9BdfROhQEdaxMF/b77d16f7fa0b9f6e9538df483cde8418/Asset_4.jpg' alt='Asset 4' title='Asset 4' /> Among parents, safety apps consistently rank as the most essential, outranking every other category, including streaming, music, delivery, wellness, and budgeting tools. But it’s not just a preference; multiple data points confirm that peace of mind is what families fight to keep.<ul><li>40% of parents describe safety and emergency alert apps as <q>non-negotiable</q> — more than any other category</li><li>55% of parents and 43% of individuals say they’d fight to keep location sharing because it helps them feel safer and more in control</li></ul>What Emotional Spending Really Looks Like When the world feels unpredictable, people aren’t just protecting practical tools; they’re holding on to what makes them feel better, whether that’s security and control or an escape. Customers ranked streaming services like Netflix and Hulu as the subscriptions they’re least likely to cut, along with apps that provide safety or peace of mind. <ul><li>82% are willing to pay more for products that provide peace of mind</li><li>88% say knowing their family is safe improves their well-being</li></ul>When asked how they’d spend an extra $100 in their tech budget, the average American would put roughly 20% toward safety and security apps. In short, safety is leading the pack, but there’s a broader shift toward tech that supports well-being, everyday functionality, and connection. Parents Are Doubling Down on Peace of Mind The research shows this shift is even more pronounced among parents. From juggling pickups and work meetings to keeping tabs on teen drivers or aging relatives, today’s families are navigating more stress, and they’re turning to safety tech to stay sane.<ul><li>85% of parents are interested in spending more on technology that makes their family safer</li><li>Families with school-aged kids (ages 6-10) are spending the most on safety features and services</li><li>And parents are leading the adoption of key tools like crash detection, roadside assistance, and location sharing</li></ul>These aren’t fringe behaviors. They’re part of a larger cultural shift in which safety is no longer just about emergencies—it’s about everyday peace of mind. More Than a Moment, It’s a Shift in Essentials The Anxiety Economy isn’t a trend. It’s a reflection of how modern families are navigating an unpredictable world. From solo commutes to teen drivers, keeping tabs on pets and aging parents, or monitoring their homes, families are increasingly integrating digital safety tools into their daily routines. <q>Safety tech is now a staple, not a splurge,</q> said Chris Hulls, Co-Founder and Chief Executive Officer of Life360. <q>Families are cutting back on everyday conveniences, but they’re not willing to sacrifice tools that help them feel safer, more connected, and more in control. Peace of mind is one thing they’re still willing to pay for.</q> In the Anxiety Economy, peace of mind is the new utility, and families are budgeting for it like they do electricity or Wi-Fi.# # # Survey Methodology: This sample of 1,000 US adults (aged 18-65) was surveyed on June 9th, 2025. Sampling was calibrated to obtain representative demographics by age, gender, race/ethnicity, and parental status. DKC Analytics conducted and analyzed this survey with a sample procured using the Pollfish survey delivery platform, which delivers online surveys globally through mobile apps and the mobile web, along with the desktop web. No post-stratification has been applied to the results.

New Life360 survey reveals how financial stress is reshaping spending. Americans are cutting back—just not on safety, connection, and peace of mind.

How Americans Are Spending in the Anxiety Economy

Life360 News

Consumers Are Cutting Spend, but Not on Safety: New Survey Unpacks the Rise of the Anxiety Economy

The Anxiety Economy 

Tile is now fully part of Life360—bringing you more ways to keep tabs on your loved ones and their belongings, all in one place.

<img src='https://images.ctfassets.net/nywvtjnh7p05/3FiemL7FHPN1Pot14dNZdk/07520145b9234e52656d31b5e91d8e12/Brand_Integration_Blog_Hero_Asset_1.jpg' alt='Brand Integration Blog Hero Asset 1' title='Brand Integration Blog Hero Asset 1' /> Life is hectic. Between school drop-offs, forgotten backpacks, and keys that grow legs, keeping up with your family and their stuff is basically a full-time job. That’s why Tile is now fully part of Life360—bringing you more ways to keep tabs on your loved ones and their belongings, all in one place.<h2>What’s new?</h2>Life360 has always been your go-to for family safety and location sharing. Now, with the combined benefits of Tile, tracking your stuff is simpler, faster, and more seamless than ever before. Here’s what’s new: ✅ One App to Track It All– No more switching back and forth. You can now effortlessly add, set up, and manage Tile trackers right inside the Life360 app. Your people and your stuff—all on the same map. 🔔 Alerts for Forgotten Items – Now Free with Life360 – Leave your wallet at the coffee shop? Forget your backpack in the Uber? Get automatic push notifications when a  tracked item gets left behind—so you never have to waste time turning the car around again. 🗺️ Location History for Family and Valuables – Now you can see where both your loved ones and your things have gone, making it easier to retrace steps and recover lost stuff. Free members get 2 days of history, Silver includes 7 days, and Gold/Platinum unlocks 30 days. ⏰ Real-Time Tile Location Updates – When a Tile-tracked item is with a Life360 member, its location will update in real time on the Life360 map. No more waiting for delayed updates—see everything as it moves. 🚨 Emergency Dispatch via Tile’s SOS Button – Now available for US Life360 Silver Members, too — ensuring fast emergency response through the Tile SOS button or the Life360 app. Features vary by location. SOS alerts work with the <a href='https://www.life360.com/tile-trackers?icid=blog_family-proof_eu' target='_blank' title='Avautuu uuteen välilehteen'>2024 Tile lineup</a>. Not sure about your device? Look for the Life360 Swircle logo on the Tile button.<h2>New benefits for Life360 Silver Members </h2>For those who want the best tracking experience, we’ve expanded the Life360 Silver Membership to include even more features, like: ✅ Emergency Dispatch via Tile’s SOS Button Silver members now get emergency response access, just like Gold and Platinum members. (Limited to US members only) ✅ 7 Days of Location History for Valuables  Now you can see where both your loved ones and your things have traveled, making it easier to retrace steps and recover lost belongings. Remember — one paid subscription covers everyone in a Circle!  Learn more about all Life360 plans and membership features. <a href='https://www.life360.com/plans-pricing?icid=blog_family-proof_eu' target='_blank' title='Avautuu uuteen välilehteen'>Learn more about all Life360 plans and membership features.</a> <img src='' alt='' title='' /><h2> How it works</h2>Setting up to track your things on Life360 is quick and easy:<ul><li>If you don’t already have Life360, <a href='https://life360.onelink.me/JqZQ/3nwkranp?icid=blog_family-proof_eu' target='_blank' title='Avautuu uuteen välilehteen'>download the app</a>. Create an account and follow the onscreen instructions to activate a new Tile.  💡 Already have a Tile account? Connect Tile to your Life360 account in just a few taps. <a href='https://support.life360.com/hc/en-us/articles/23053717327255-Life360-and-Tile?icid=blog_family-proof_eu' target='_blank' title='Avautuu uuteen välilehteen'>Click here for more information.</a></li><li>Attach a <a href='/fi-fi/tile-trackers?icid=blog_family-proof_eu' target='_self'>Tile tracker</a> to things like keys, luggage, wallets — anything you can’t live without.</li><li>Track your family and your stuff all in one place.</li></ul><h2>Coordinate the chaos with Life360</h2>With Life360, you’ll always know where your loved ones and valuables are—giving you peace of mind, better organization, and time back in your day.  🔍 Ready to get started? Make sure you have the latest version of the Life360 app downloaded, then quickly add your <a href='/fi-fi/tile-trackers?icid=blog_family-proof_eu' target='_self'>Tile trackers</a>. Family-Proof your Family with Life360.

Life360 and Tile are now together—track your family, pets, and important items in one app. Get alerts, see location history, and ring your Tile right from Life360.

Life360 + Tile: One App for People, Pets & Things

Life360 and Tile: Tracking Made Easy

Family-Proof Your Family with Life360 + Tile

We’re excited to share that Tile trackers now have a new home at Life360.com! Whether you’re using Tiles to keep track of your keys, wallet, or even your adventurous pet, Life360.com is now the go-to place to shop for all your favorite Tile products. 

We’re excited to share that Tile trackers now have a new home at <a href='https://www.life360.com/?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>Life360.com</a>! Whether you’re using Tiles to keep track of your keys, wallet, or even your adventurous pet, Life360.com is now the go-to place to shop for all your favorite Tile products. You’ll still get the same trusted trackers and services you love, now alongside Life360’s leading tools for family safety and connection—all in one place. Visit <a href='https://www.life360.com/?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>Life360.com</a> to explore and shop Tile today! To make this transition as smooth as your morning cup of coffee, we’ve put together a list of the most common questions about this change. <h5>Q1. How can I access my account from Tile.com? </h5>You can still log in to your account! Just head over to <a href='https://www.life360.com/?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>Life360.com </a>and click on the login icon at the top right corner of the homepage. From there, enter your existing Tile credentials to access your account as usual. Easy, right? <h5>Q2. Will the Tile app still work? </h5>Absolutely! The Tile app will remain fully functional. You don’t need to change anything about how you currently track your stuff. <h5>Q3. Can I now see my Tiles in the Life360 app? </h5>Yes! Life360 and Tile have come together to give you more control and visibility. You can now link your Tile account to the Life360 app and view your Tiles directly on your interactive Life360 map. Visit our Help Center for a step-by-step guide on linking your account. 👉 <a href='https://support.life360.com/hc/en-us/articles/23053717327255-Life360-and-Tile?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>See how to link your accounts.</a><h5>Q4. Will my Tile Premium features still work? </h5>You bet they will! All the Premium features you’re currently subscribed to, like Smart Alerts and Item Reimbursement, will continue to work just like before.  Got more questions? Visit our <a href='https://support.life360.com/hc/en-us?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>Help Center</a> for additional support. Meanwhile, head over to <a href='https://www.life360.com?icid=blog_tile-life360_us' target='_blank' title='Avautuu uuteen välilehteen'>Life360.com</a> to explore everything you love about Tile and more. Welcome home, Tile fam!

Tile trackers now live at Life360.com! Learn how to access your account, connect Tile with Life360, and keep enjoying your Premium features.

Tile.com is now Life360.com | Life360

Big News for Tile Owners! Tile.com is now Life360.com

Dr. Becky dives into how to work with a child who has behind-the-wheel anxiety in episode 3 of our “How-To Talk to Teens About” video series.

Not every teenager is counting down the days until they can get their drivers license. In fact, many teens say that fear of accidents, navigating traffic, and the responsibility of being behind the wheel is to make them <a href='https://www.thezebra.com/resources/research/teen-driving-fears/' target='_blank' title='Avautuu uuteen välilehteen'>avoid getting their drivers license altogether!</a> In episode 3 of our <q>How-To Talk to Teens About</q> video series, Dr. Becky dives into how to work with a child who has behind-the-wheel anxiety.&lt;iframe width=<q>1289</q> height=<q>725</q> src=<q>https://www.youtube.com/embed/YT7icKDHT4k</q> title=<q>How to Deal with New Driver Anxiety — Brought To You by Life360</q> frameborder=<q>0</q> allow=<q>accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share</q> referrerpolicy=<q>strict-origin-when-cross-origin</q> allowfullscreen&gt;&lt;/iframe&gt;Luckily for you and your nervous teen driver, Life360 transforms this journey into a more relaxed experience for everyone by offering a suite of tools that help new drivers feel confident while also giving parents peace of mind.Think of Life360 as your teen’s silent co-pilot. The app’s real-time location sharing means your new driver can focus on the road knowing that you can see just where they’re at and how they’re doing. This safety net often gives teens the confidence boost they need to navigate those first solo drives, whether it’s to school, work, or meeting friends.One of the most reassuring features for teens is Life360’s Crash Detection. In the event of an accident, the app immediately notifies emergency contacts and provides critical location information. This powerful safety feature lets new drivers concentrate on developing their skills behind the wheel instead of stressing about scary <q>what if</q> scenarios. Another tool in your new driver’s tool belt: Life360’s Driving Reports. Together, parents and teens can review insights about driving patterns – from speed and hard braking to phone usage. These Driving Reports create natural opportunities for open discussions about road safety and responsible driving habits.For Gold and Platinum members, Life360 goes even further with 24/7 Roadside Assistance. So whether it’s a flat tire, an empty gas tank, or locked keys in the car, (hey, it happens to all of us eventually!) your teen driver never has to feel stranded. This comprehensive support system means they can handle unexpected situations with confidence, knowing professional help from Life360 is available 24/7/365.Life360 is the perfect tool to help new drivers feel more comfortable and confident being behind the wheel. With Life360, you can assure your new driver that you’ll be able to keep a close eye on where they’re at, which can give them some comfort knowing that you have their back even from afar. Want more from Dr. Becky?Discover Good Inside, Dr. Becky’s app that provides expert parenting support on demand. Get exclusive workshops, AI-powered guidance based on the Sturdy Parenting method, and access to a coached parent community. From digital boundaries to building confidence, Good Inside helps you parent with clarity. Learn more <a href='https://www.goodinside.com/topic/home/?utm_source=life360&utm_medium=partnerships&utm_campaign=teensafety' target='_blank' title='Avautuu uuteen välilehteen'>here</a>.

Not every teenager is counting down the days until they can get their drivers license. In fact, many teens say that fear of accidents, navigating traffic, and the responsibility of being behind the wheel is to make them avoid getting their drivers license altogether! 

How-To Talk to Your Teens About Driving Anxiety with Dr. Becky - Life360

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How-To Talk to Your Teens About Driving Anxiety with Dr. Becky 

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